Transcript of Sara Green's earthquake story
Articles, UC QuakeStudies
A pdf transcript of Sara Green's second earthquake story, captured by the UC QuakeBox Take 2 project. Interviewer: Laura Moir. Transcriber: Sarah Woodfield.
A pdf transcript of Sara Green's second earthquake story, captured by the UC QuakeBox Take 2 project. Interviewer: Laura Moir. Transcriber: Sarah Woodfield.
A pdf transcript of Vic Bartley's second earthquake story, captured by the UC QuakeBox Take 2 project. Interviewer: Samuel Hope. Transcriber: Sarah Woodfield.
A pdf transcript of Max Lucas's second earthquake story, captured by the UC QuakeBox Take 2 project. Interviewer: Laura Moir. Transcriber: Sarah Woodfield.
A pdf transcript of Chris's second earthquake story, captured by the UC QuakeBox Take 2 project. Interviewer: Joshua Black. Transcriber: Caleb Middendorf.
A pdf transcript of Ian's second earthquake story, captured by the UC QuakeBox Take 2 project. Interviewer: Samuel Hope. Transcriber: Josie Hepburn.
A pdf transcript of {participant name/ID}'s second earthquake story, captured by the UC QuakeBox Take 2 project. Interviewer: Joshua Black. Transcriber: Josie Hepburn.
On November 14, 2016 an earthquake struck the rural districts of Kaikōura and Hurunui on New Zealand’s South Island. The region—characterized by small dispersed communities, a local economy based on tourism and agriculture, and limited transportation connections—was severely impacted. Following the quake, road and rail networks essential to maintaining steady flows of goods, visitors, and services were extensively damaged, leaving agrifood producers with significant logistical challenges, resulting in reduced productivity and problematic market access. Regional tourism destinations also suffered with changes to the number, characteristics, and travel patterns of visitors. As the region recovers, there is renewed interest in the development and promotion of agrifood tourism and trails as a pathway for enhancing rural resilience, and a growing awareness of the importance of local networks. Drawing on empirical evidence and insights from a range of affected stakeholders, including food producers, tourism operators, and local government, we explore the significance of emerging agrifood tourism initiatives for fostering diversity, enhancing connectivity, and building resilience in the context of rural recovery. We highlight the motivation to diversify distribution channels for agrifood producers, and strengthen the region’s tourism place identity. Enhancing product offerings and establishing better links between different destinations within the region are seen as essential. While such trends are common in rural regions globally, we suggest that stakeholders’ shared experience with the earthquake and its aftermath has opened up new opportunities for regeneration and reimagination, and has influenced current agrifood tourism trajectories. In particular, additional funding for tourism recovery marketing and product development after the earthquake, and an emphasis on greater connectivity between the residents and communities through strengthening rural networks and building social capital within and between regions, is enabling more resilient and sustainable futures.
This study explores the nature of smaller businesses’ resilience following two major earthquakes that severely disrupted their place of doing business. Data from the owners of ten smaller businesses are qualitative and longitudinal, spanning the period 2011 through 2018, providing first-hand narrative accounts of their responses in the earthquakes’ aftermath. All ten owners showed some individual resilience; six businesses survived through to 2018, of which three have recovered strongly. All three owned their premises; operated business-tobusiness models; and were able to adapt and continue to follow path-extension strategies. All the other businesses had direct business-to-customer models operating from leased premises, typically in major retail malls. Four eventually recognised path-exhaustion at different times and so did not survive through to 2018. We conclude however that post-disaster recovery is best explained in terms of business model resilience. Even the most resilient of individual owners will struggle to survive if their business model is either not resilient or cannot be made so. Individual resilience is necessary but not sufficient.